In today’s fast-paced world, where screens dominate our evenings and stress follows us home from work, a good night’s sleep has become more of a luxury than a given. With more consumers turning to dietary supplements for help winding down and getting quality rest, the sleep and relaxation supplement market is booming—and it’s showing no signs of slowing down.
From gummies that gently ease the mind to capsules packed with calming adaptogens, the demand is loud and clear: consumers want more natural solutions to help them sleep better, reduce stress, and live more balanced lives. And brands that want to stay relevant in 2025 and beyond need to be listening. That’s where Makers Nutrition comes in.
As an award-winning supplement manufacturer, Makers Nutrition helps brands tap into the ever-growing sleep and relaxation category with high-quality custom and white label formulations. But what makes Makers Nutrition the go-to manufacturer for stress-relief and sleep-enhancing products? Let’s explore the trends, ingredients, formats, and the full-service advantage you won’t want to miss.
Why Sleep and Stress Supplements Are in High Demand
According to the American Sleep Association, 70 million Americans suffer from sleep disorders. Meanwhile, surveys from the American Psychological Association consistently find that stress levels among adults are high and increasing each year. What does this mean for supplement brands? A golden opportunity.
Consumers are actively seeking nutraceuticals rather than pharmaceutical sleep aids and anti-anxiety medications, and many are finding comfort in melatonin, magnesium, L-theanine, valerian root, and even newer options like ashwagandha and passionflower.
Better sleep doesn’t just improve mood—it’s linked to stronger immune function, improved cognition, better digestion, and even heart health. That means supplement brands don’t need to limit their messaging to sleep alone. They can promote total body wellness that starts with a good night’s rest.
The Rise of Relaxation Gummies: Delicious, Effective, and On-Trend
Among the fastest-growing supplement formats in this category are gummies. Gummies for sleep and stress have taken center stage, combining convenience with crave-worthy flavors and beneficial dosages.
Why are gummies so big right now?
- Consumer-friendly: Easy to take, no water needed, and far more palatable than pills.
- Customizable: Brands can choose their flavor profiles, sweetener systems (including monk fruit or stevia), and even shapes.
- Functional and fun: Gummies allow for branding that’s approachable and friendly—great for younger consumers or those new to supplements.
Makers Nutrition specializes in custom gummy manufacturing and offers extensive in-stock formulas for quick turnaround times. Whether you want to offer a sugar-free lemon balm and chamomile gummy or a dual-action melatonin and L-theanine combo, our team of experts has you covered.
Ingredients to Watch (and Formulate With)
To manufacture a best-selling sleep or stress relief supplement, it’s all about choosing the right ingredients—science-backed, safe, and on-trend. Here are a few standout players:
1. Melatonin
Still the king of the sleep supplement world, melatonin helps regulate the sleep-wake cycle. Makers Nutrition can manufacture melatonin in gummies, capsules, powders, and more.
2. L-Theanine
This amino acid, naturally found in green tea, promotes relaxation without drowsiness. It's perfect for stress relief formulas that consumers can take during the day or before winding down at night.
3. Magnesium Glycinate
Gentle on the stomach and highly bioavailable, magnesium glycinate is a favorite for calming the nervous system and reducing tension.
4. Ashwagandha
This adaptogenic herb has gained major traction in recent years for its ability to reduce cortisol levels and promote a sense of calm. We can help you offer both standard and high-potency versions.
5. Lemon Balm & Chamomile
Both botanicals are well-known for their calming properties and are perfect for inclusion in gummies and capsule blends.
6. GABA (Gamma-Aminobutyric Acid)
GABA is a neurotransmitter that helps soothe the nervous system and is often used in formulas designed to ease anxiety and promote better sleep quality.
7. Reishi Mushroom
An adaptogen that supports immune health and relaxation, reishi is a great ingredient for dual-function formulas focused on both stress and vitality.
Delivery Formats That Match Modern Lifestyles
At Makers Nutrition, we understand that one size does not fit all. That’s why we manufacture in a variety of delivery formats that appeal to all kinds of consumers:
- Gummies (including vegan-friendly options)
- Capsules and tablets (including time-release and enteric-coated)
- Powders (perfect for nighttime drinks or relaxation smoothies)
- Stick packs (convenient, single-serving formats for travel and busy lifestyles)
- Softgels and liquid supplements (great for fast absorption)
Whether your customers prefer sipping a warm powder blend or chewing on a bedtime gummy, we’ll help you deliver the exact experience they’re looking for. We have cutting-edge equipment that produces some of the market’s most popular products. Instead of a subpar vitamin manufacturer that talks the talk about what they have to offer but never delivers on their promises, choose Makers Nutrition, a company that does, time and time again.
Sleep Plus Stress Plus Wellness Equals Smart Marketing
Today’s consumers are health-conscious and ingredient-savvy. They want multifunctional products that don’t just help them fall asleep—they want to feel better overall. That’s why smart brands are manufacturing supplements that combine sleep-promoting ingredients with immune support, brain health, or mood-balancing nutrients.
Combinations to Consider
- Sleep and Immune Gummies: Melatonin, Elderberry, and Vitamin C
- Calm Focus Capsules: L-Theanine, Rhodiola Rosea, and Magnesium
- Nighttime Beauty Powder: Collagen, Chamomile, Biotin, and Magnesium
Our in-house team of experts will work with you to formulate a stellar supplement that is inclusive of ingredients that have been shown to help people live better!
Why Makers Nutrition? More Than a Manufacturer
Here’s where the Makers Nutrition difference shines. We’re not just a manufacturer—we’re a full-service partner committed to your brand’s success from concept to completion.
What does that mean for you?
- Custom Formulation Assistance – Need help developing a sleep gummy with just the right blend of botanicals and melatonin? Our experienced team is ready.
- Flavor System Expertise – Our flavor specialists make even the most complex ingredients taste amazing, especially in gummy and powder form.
- Packaging and Label Design – Our in-house graphic design team will ensure your product pops on the shelf with FDA-compliant, eye-catching labels.
- Fast Lead Times – Thanks to our streamlined supply chain and extensive stock formulas, we’re known for the industry’s fastest turnaround times.
- Transparency and Quality – With GMP-registered facilities, stringent quality control, and full traceability, your brand is in excellent hands.
- Scalability – Whether you’re just starting out or scaling to meet mass retail demand, we can support your growth at every stage.
- Customer Satisfaction – Whether you are #1 on Amazon right now or a startup just getting ready to launch, we are your ideal full-service supplement manufacturer. We roll out the red carpet for every client because we care about the services we provide, the products we produce. We want to see you soar on the supplement market, and we do everything possible to make that happen.
The Need for Sleep Unites Us
Whether you are the CEO of a business, a marketing director, a teacher, a sanitation worker, a lawyer, a mom, a technician, there is one thing we all have in common—we all need sleep. So why not work with the nutraceutical industry’s most dedicated supplement manufacturing company that handles everything seamlessly under one roof to create products that will help the masses achieve a better night’s sleep. That way, they can feel better. Because when we feel better, we do better. Give us a call at 1-844-625-3771 to get started!