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  • Private Labeling: Pre- and Probiotic Supplements
Private Labeling: Pre- and Probiotic Supplements

Know the difference between prebiotics and probiotics? Until taking a further look into the major benefits both have to offer… neither did I!

Pre- + Probiotics: What Are They?

Usually found in fruits and vegetables, prebiotics are made of complex carbs that the body cannot digest. This energy acts as fuel for bacteria. Probiotics are the things you hear about in commercials; they contain bacteria and yeast to aid the digestive system and keep it intact. When a combo of prebiotics and probiotics are taken in supplement form, addressed are imbalances in the gut created by unhealthy levels of bacteria.

Popularity

Over 10,000 results appear when “probiotic” is searched on Amazon, while 4,000+ appear when “prebiotics” is searched. This is due in part to the rising interest in overall health and wellness. More specifically, health and wellness achieved through supplementation. Hannah Braye, registered nutritionist, shares her expertise, “the market is moving toward a ‘wellness’ positioning rather than remaining just in gastro. Weight control, mood, depression, oral health, fertility (both male and female), skin (including anti-aging/wrinkles), energy, endurance, and sleep are all areas being worked on today.” Not only are these areas being worked on, health-conscious people are buying into them, and what with all of the benefits pre- and probiotics have to offer—for good reason. So, while gut health is a marketable buzzword for your product, feel free to venture out to other areas of health to meet the need of your customers.

Piqued Interest

While it is difficult to definitively say what has created an uproar in consumer interest, the large population experiencing digestive health issues may have something to do with it.

According to a report published by the National Commission on Digestive Disorders, in the U.S. alone, there are about 70 million individuals affected each year by digestive diseases at a cost that exceeds $100 billion in direct medical expenses.

With those expenses comes a variety of symptoms including constipation, bloating, and weight fluctuations.

But Wait…

What if there was something you could do to help?! Your next pre/probiotic product can help reduce those financial and physical burdens for so many people! Gaining control over one’s health means preventing further issues that may arise from falling into a lazy slump with poor eating habits, among other reasons. Your private label supplement(s) can help do just that.

Some Things to Consider for Your Next Product

More and more consumers are becoming invested in what they… consume! They care as much about what they purchase as they do eat/drink. And you know with the endless options on the market, yours will have to stand out. Here’s what you can do:

  • 1. Provide a clean formula: that means non-GMO, allergen-free, organic, etc.
  • 2. Why not offer a kosher- or vegan-friendly option? 3. Highlight the benefits on your label. If your supplement helps promote immune, gastro, and emotional wellbeing—make it known!

Makers Nutrition has an extraordinary team of graphic designers working to your benefit. Our experts will make sure your packaging and label designs are clear, coherent, and concise. The FDA has specific structure and function claim regulations, with which our team will be happy to ensure compliance. And that’s just the beginning of why Makers Nutrition is your choice provider!

Source:

  • Spike, Carlett. “Pre- And Probiotics Move to Wellness.” Vitamin Retailer August 2019 Published: 22-26. Print.
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Our Response to COVID-19

Our Response to COVID-19

Makers Nutrition would like to take a quick moment to update you all that we are still in full operation and functioning at normal pace at this stressful time as the Department of Homeland Security declares supplement manufacturers an essential service (See Here).

As the outbreak of COVID-19 continues to unfold, we would like to inform you of the measures we have/are taking to ensure the best possible support to our customers, the health and safety of our employees, and the continuity of our business.

Support to our Customers

Meeting the needs of our customers has always been the highest of our priorities. In the uncertain future of what is to come, we are utilizing our great supplier relationships, overstocking commodities to supply our manufacturing demands, and relying on our industry experience to provide the best possible support in this unfortunate circumstance humanity faces.

Health and Safety of our Employees

The health of our employees is what keeps us at peak operating capacity. Makers Nutrition’s facility is an FDA-regulated environment. Our employees have been trained to follow the protocols outlined in our Standard Operating Procedures (SOPs). These procedures cause us to operate in a manner that prevents the spread of any illness that can affect our manufacturing processes. As extra precautionary measures, we have implemented further procedures:

Makers Nutrition plays a major role in our network in providing major retailers (including Amazon) and customers all over the United States for their essential needs such as Nutritional Proteins, Meal Replacements, Multivitamins, Super Greens, Electrolytes, Vitamin C, as well as other supplements to assist and aid consumers’ immune systems’ ability to help eliminate pathogens and recover faster.

We understand the weight of our role and responsibility as a manufacturer. We will do everything in our power in these uncertain times. We will stay optimistic and hope to work through this together. We thank you for all your business and support. Should anything else change in our establishment, we will notify all of our customers and vendors. All of our customer sales executives are available to you 24/7 to help assist you with your needs, so please feel free to reach out as you normally would.

Thank you all

Be safe and be kind to one another

Jason Provenzano
President, CEO

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