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Private Label Sports Supplements: Ingredients Your Customers Will Love

Industry by Rosemary Tambini on June 8, 2020

Private Label Sports Supplements: Ingredients Your Customers Will Love

I know you’re thinking the market is oversaturated with sports nutrition products. But how many of those products comprise ingredients that are proven to actually have an effect on athletic performance?

If your label lists claims such as ‘enhances energy’ or ‘helps soothe muscles for faster recovery,’ the least your product can do is include nutrients like vitamin D, creatine, BCAAS, and magnesium, which are all known for their results. Let’s get into it:

1. Vitamin D

Just when you thought you knew all there was to know about vitamin D… Vitamin D is linked to increased upper- and lower-body strength, improved vertical jump height and sprint times, as well as reduced injury risk. Here’s an interesting thought: hockey is an indoor sport, and hockey requires a LOT of practice, which means limited exposure to the sun (vitamin D). Studies have shown that even athletes living in warm, sunny regions are at risk of vitamin D deficiencies. So, those playing inside are that much MORE susceptible to below-average levels.

2. Creatine

Can you think of a supplement with a better track record than creatine when it comes to building muscle, especially when combined with resistance training? Many believe it is actually better to take creatine immediately after resistance training than right before. Consider this when discussing your private label post-workout supplement with your product specialist.

3. BCAAs

Your customers will have their preferences, so give them options. Before a workout, branched-chain amino acids can help prep the athlete to fight fatigue by maintaining energy levels right down to the cellular level. Throw some proteins into the mix and your product can assist her or him through their calorie-burning efforts. As for BCAA as a post-workout, branched-chain amino acids work to stimulate protein synthesis in muscles, suppressing the breakdown of muscle protein. They also have the potential to relieve exercise-induced strain and inflammation.

4. Magnesium

Around 75% of the total U.S. population does not consume enough magnesium. This nutrient may not directly impact athletic ability, but it can make a difference in muscle weakness, insomnia, general fatigue, and loss of appetite—all of which can surely affect an individual’s game. Magnesium can even help prolong athletic endurance and, get this: vitamin D depends on magnesium for metabolism and without it, your customers would not be able to benefit from the sunshine vitamin.

Other Helpful Ingredients:

  • Omega-3 Fatty Acids: may reduce lower-body muscle soreness and lessen fatigue
  • Protein Powder: widely used in shakes, athletes can push their energy levels to another level for optimal results in the gym or at home (treadmills sure do come in handy during a pandemic)
  • Iron: Endurance athletes require ~ 70% more iron on a daily basis than the general population. Oxygen transportation, which is dependent on iron-related enzymes is key to endurance exercise, along with normal function of the muscle, immune, and nervous systems.
  • Antioxidants: Research shows that antioxidants can contribute to the reduction in soreness and inflammation post-workout. Vitamins C and E, as well as beta-carotene and selenium, are primary sources of protection from the oxidative threat posed when frequent exercise begins producing a negative oxidative effect.

Who Can You Count On?

With close to 200 industry and business awards, Makers Nutrition proudly produces top-notch product for some of the biggest brands on the market, and your private label could be the next! Our state-of-the-art FDA-registered facility houses unbeatable equipment that safely manufactures quality pre- and post-workout products, whey protein and more. Be it our stock workout formulas or your perfected custom formula, we are #yoursupplementsolution. And you can count on that!


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