Already have products on the market manufactured by Makers? National Wellness Month is here and NOW is the perfect time to promote the dietary supplements you offer that support overall health.
With access to a supplement company which helps you manufacture an array of formats—tablets, capsules, powders, softgels, and gummies—you have undoubtedly felt the difference in sales. Consumers are interested in variety, they want options, and your brand provides just that. In all its forms, multivitamins are the most used supplements in the world because they reach so many different areas, ranging from hormonal balance to immune system health, which we will get to shortly. In addition to essential vitamins and minerals, multivitamins also contain herbs, fatty acids and other nutrients that can help support optimal function throughout the body.
If your supplement brand offers probiotics, then you know probiotics are made up of good bacteria that help keep the body healthy. These good bacteria help limit the bad bacteria that find their way into the body, keeping your customers feeling well. Eating probiotic-containing foods like yogurt and miso is a great way to achieve good gut flora and probiotic benefits, but health-conscious consumers are clearly interested in ensuring their bodies are balanced, as the probiotic market is projected to climb over $69 billion by 2023. Manufacturing probiotic supplements when you did was a great idea!
Immune System Support
Ah yes, the immune system, a relevant, yet evermore important component of our overall health. Without an immune system, we would be open to attack from all sorts of parasites, viruses, and bacteria. When detecting a pathogen, virus, or other antigen, the body experiences an immune response, which will work to defend the body against something harmful. With COVID on the rise in many parts of the world, so are supplement sales. People are flocking to their trusted brands for immune system supporting products such as those you are currently offering. Now more than ever, supplement users are trying to get ahead and strengthen their immune systems.
Directly linked to improved immune health, vitamin D is a popular supplement many of your customers want to get their hands on. On you supplement label, suggest taking the softgel, capsule, or gummy with a meal, as vitamin D is best absorbed in the bloodstream when paired with high-fat foods. The morning is a great time to take this supplement, since it is when most people go through a routine of eating breakfast and taking any other vitamins or supplements they take regularly.
Social Media Marketing for Your Dietary Supplement Brand
Be it a multivitamin or immune system supporting supplement, your brand already offers consumers a chance to improve their wellness. Our most successful clients utilize different channels to advertise the benefits of their dietary supplement products, but most prominently rely on social media to work its magic. In fact, 52% of social media marketers believe social media positively influences their companies’ revenue and sales. Twitter, Instagram, Snapchat—these are all great ways to spread the word about what your supplement business has to offer. When partnering with a vitamin manufacturing company such as Makers Nutrition, you can count on receiving tips regarding how best to go about the supplement manufacturing process and launch your products wisely.
- https://www.medicalnewstoday.com/articles/320101 https://www.healthline.com/nutrition/best-time-to-take-vitamin-d