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Multivitamins on a Mission: Private Label Multivitamin Gummy Manufacturing

Industry by Rosemary Tambini on October 11, 2021

Multivitamins on a Mission: Private Label Multivitamin Gummy Manufacturing

Packed with nutrients that modulate mood, ensure healthy growth and development, and maintain overall wellness, it’s no wonder why multivitamins are among the most popular dietary supplements on the market today.


When partnering with Makers Nutrition, your supplement brand can manufacture multivitamins in a variety of forms. From capsules and tablets to softgels and gummies, we are pros at handling high-quality multivitamins in a state-of-the-art, GMP-compliant facility. All forms of dietary supplements have their advantages, and it really comes down to personal preference. Consumers seem most interested in easy-to-swallow softgels, while others like the idea of chewing their tablets or gummies. Today, we are going to focus on why multivitamin gummies have all the hype, who’s buying them, and the different avenues you can take by offering multivitamin gummies with the turnkey manufacturing help of Makers Nutrition.

Multivitamin Gummy Boom!

There are tons of gummy vitamins and supplements already on the market for sleep, immune health, prenatal care, sexual health, cognitive function… the list goes on. The nutraceutical industry is experiencing a surge in gummies manufactured for all of these areas of health and more, but multivitamins in the form of a gummy are indeed becoming one of the most popular types of products. These products are on the rise because of their delivery of benefits through a convenient format and delicious flavors. Your supplement brand could be the one that outpaces others because of Makers Nutrition’s gummy manufacturing capabilities, which we will get to next.

Who’s Buying?

Believe it or not, children are not driving the gummy vitamin market. Adults make up more than half the consumer base of gummy vitamins, as they turn to non-pill forms of supplements. With blood sugar levels on their mind, adults have become more concerned about their sugar intake. Our gummy manufacturing services can accommodate nearly all dietary supplement users, from sugar-free gummies to gummies that are gluten free, vegetarian friendly, and so on. Our flavoring systems have gained worldwide recognition and can serve your gummies well.

Multivitamin Avenues With all the benefits multivitamins have to offer, there are so many different marketing avenues your brand can explore. If you choose to offer a custom adult multivitamin, your marketing can focus on preventative health, expressing through your FDA-compliant product label how vitamin B12 and vitamin D work to support calcium absorption, strong bones, and skin structure. If you decide to market to aging adults, you can promote your multivitamin’s agency in promoting the vitamins and minerals seniors might miss in their diet. Even if they do eat all the right foods, the body may fail in absorbing nutrients due to certain medications. In that case, your multivitamin for seniors is a perfect idea.

Designing a Standout Multivitamin Product Label

Once you have settled on the type of multivitamin you would like to offer, you can move onto a call or email exchange with our skillful graphic designers who create eye-catching labels for some of the dietary supplement industry’s giants and startups making waves.

Multiplicity of Supplement Manufacturing with Makers Nutrition

Our award-winning private label line of gummies includes multivitamins for adults and multivitamins for children, along with a unique multivitamin collagen gummy, all offering a multitude of health benefits. Here are some highlights.

Adult Multivitamin Gummy:

  • 11 key daily nutrients
  • Natural fruit and vegetable flavors
  • Immune system supporting ingredients

Kids Complete Pectin Multivitamin Gummy:

  • Nutrients important for growth and development
  • Immune system supporting vitamins
  • Critical vitamins that maintain healthy bones and tissue

Multivitamin Collagen Gummy:

  • Contains folic acid, which is imperative to healthy cells throughout the body
  • Immune system supporting nutrients
  • Contains skin, joint, heart, and bone benefitting collagen

What stands out about our stock multivitamin collagen gummy is that it offers collagen through the form of a gummy. We do offer powdered collagen, which is unflavored, stirs easily, and dissolves quickly. However, with the gradual rise in consumer interest for collagen and the rapid growth in gummy interest combined, your private label supplement brand could far surpass your expectations for success.

  • The global collagen peptides market is anticipated to reach over $822 million by 2027
  • The global gummy vitamin market is expected to climb over $2 billion by the end of 2027

You may choose a multivitamin gummy, or you may choose to take a different route to success, say, by offering multivitamin capsules or tablets.

Whichever you choose, we are your supplement manufacturing partner through and through. Our advanced capabilities allow us to:

  • help produce large amounts of supplements at a time, getting bulk orders to you in a competitive time frame
  • offer you the opportunity to choose virtually any size, texture, and imagery for your product
  • package your product in a variety of containers, including bottles, jars, and folding cartons

Private Label Gummy Manufacturers to Avoid

With all these options in mind, it is wise to remain cognizant of warning signs that the prospective manufacturer trying to gain your business is NOT the right choice.

1. Customer Service

Does the company answer the phone? Does a rep respond to emails? If not, there is the first clue that the provider you are considering is not the one for you. If it is a stop-and-go process, then where is the proof that the company will follow through, manufacture your supplements, and deliver on time? Makers Nutrition has always been there for our clients. A call never goes unanswered, an email never unaddressed. When COVID-19 hit, so many vitamin business owners became concerned about lead times and gummy supplement manufacturers closing shop. When so many businesses unfortunately shut down, we persevered and, as an essential business, boosted our efforts to be the company our clients needed. Rest assured; we will always be here for our clients.

2. FDA-registration and GMP Compliance

If a gummy vitamin manufacturing company is registered with the FDA, that means the company abides by strict standards to ensure the safe production of your gummy dietary supplements. Without this up-to-date registration, which should be easily be found on the gummy supplement manufacturer’s website, you are left guessing which set of guidelines your provider is following and to whose standards. If the company is not FDA-registered, then it is not following GMPs (Good Manufacturing Practices), which is a telltale sign you should run from that company. You won’t be able to claim that your products are safe, and you won’t be able to support why customers should trust your brand. With Makers Nutrition, you will have the peace of mind knowing customers can benefit from the ingredients safely manufactured in an enjoyable gummy vitamin or supplement.

3. Quality and Value

Customer service, quality, and value—three factors that can make or break your decision when choosing a gummy manufacturer. Makers Nutrition leaves competition in the dust with its 24/7 customer support, unbeatable quality, and high-volume discount pricing. While you may find another provider that offers a good price, there is no guarantee that you will be pleased with the end result. If you aren’t pleased with the way your gummies come out, then how could your customers be happy? We aim to satisfy both you and your customers by handling only safe, flavorful gummies. We source the finest raw materials from our quality GMP-compliant suppliers, tested upon receipt before manufacturing and stored separated by allergen.

The Prime Gummy Manufacturing Partner

Makers Nutrition is the gummy manufacturing service provider that will never leave you in the dark. Our turnkey solution cuts out the excess time and money wasted on manufacturers, fulfillment centers, and lazy graphic designers who lack creative talent. We can manufacture multivitamins to help maximize your success in the dietary supplement industry, and our team eagerly awaits your call to get started! 1-844-625-3771.


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