Sleep deprivation plagues around 70 million Americans alone, and an estimated 62% of adults worldwide do not sleep well. Lack of sleep can be caused by increased stress levels and lead to a whole slew of health complications. What if we told you that your private label could offer dietary supplements to help Americans get to sleep faster, stay asleep longer, and improve their life overall? Let’s get into it.
Why are Americans Struggling to Sleep?
Your customers live busy lives. Between rising costs in virtually everything and trying to maintain a healthy work-life balance, it is to no surprise they are having difficulty falling asleep. People could eat well, exercise, do everything they think they should, but still have sleep issues. And while your customers may just brush it off, there are some real concerns down the road if these issues are left unmanaged.
Effects of Sleep Deprivation
It starts off quite innocently. Some yawning, a little laziness. However, over time, failing to get at least seven hours of sleep snowballs into bigger health problems. Some of those problems include the following:
- Excessive sleepiness during the day, making it difficult to concentrate in school, at work, and during daily tasks
- Impaired memory (brain fog) and information processing
- Mood destabilization, affecting many aspects of your life, including relationships with those you love
- Coronary heart disease and heart failure
- Shortened life expectancy
The goal is not to scare consumers, but they should know if they don’t step up their sleep game, then their future may look very different from how they imagined it. Chronic sleep deprivation could negatively impact the landscape of your customers’ lives, but with the help of your private label sleep supporting supplements, that landscape could change for the better.
To manufacture and deliver a high-quality sleep supplement, you should know which natural ingredients have been scientifically proven to help improve sleep: today we are focusing on valerian and lavender extracts.
An herb native to Europe and Asia that now grows in many other parts of the world, valerian is a commonly used supplement to help people drift into a calm sleep. Research indicates that valerian’s agency is related to the independent and synergistic actions of compounds found in the plant, including lignans, flavonoids, and low levels of gamma-aminobutyric acid (GABA). GABA is one of the main neurotransmitters responsible for sleep regulation and increased GABA levels can have a sedative effect on the body. Compounds in valerian may also work with serotonin and adenosine, chemicals that play important parts in modulating not only sleep, but mood as well. Preliminary research suggests that valepotriates, or the compounds that give valerian its pungent smell, could produce anti-anxiety and antidepressant effects. This is why valerian is also used in popular stress management supplements, which we often manufacture for clients.
A 2021 study that involved 39 subjects undergoing hemodialysis found they had a considerable reduction in anxiety symptoms after taking valerian root one hour before bedtime for one month, compared to a placebo. This yielded significant improvement in sleep quality and depression.
A perennial and evergreen plant native to the Mediterranean region and North Africa, lavender now grows throughout the U.S., U.K., and other parts of the globe. Many supplement users take lavender to help with insomnia, depression, anxiety, and physical pain such as toothaches and headaches. Extracts from lavender can work to reduce anger, aggression, and restlessness, and promote relaxation to the point of falling asleep.
Valerian and Lavender Supplement Combination
If your customers are not sleeping at night, then they are exhausted during the day. Consistent poor sleep can lead to worse health conditions and create new ones, as listed above. While it is unclear if the subjects in the following study acquired heart disease from poor sleep, the study does illustrate the potential benefits manufacturing a supplement with both valerian and lavender could be help people who experience fatigue.
“Fatigue that hampers daily activities is a major symptom of heart failure, the leading cause of U.S. hospitalization for people over 65. To explore inexpensive and accessible herbal treatments, researchers at the Aja University of Medical Sciences, in Tehran, Iran, divided 120 heart-failure patients into three groups: one received aromatherapy, breathing in lavender essence every day; another took 530 milligram capsules of valerian root extract daily: and the third group had conventional medical therapy with no herbal supplementation. After 15 days, fatigue was significantly reduced in both herbal groups, while individuals receiving only conventional care did not experience a noticeable relief in fatigue.”
If people need the benefits from valerian and lavender, but are not vibing with the idea of aromatherapy, then by creating the market’s next high-quality sleep supplement with both valerian and lavender might just be exactly what they need!
Both valerian root and lavender flower extracts can be manufactured into capsules, tablets, powders, and gummies. This flexibility in format allots you flexibility in product design. When discussing your formula with one of our Product Specialists, ask about flavor profiles, coating options, and imprinting capabilities. The sheer nature of your sleep supplement and our near limitless capabilities will pair well for your business on the market.
Private Label Manufacturing Options
Makers Nutrition offers a white label capsule formula that includes valerian root extract. If you choose us as your capsule manufacturer, the manufacturer for any supplement format, your business can enjoy unbeatable value, client care, and attention to detail. Should you submit a custom formula for a sleep support supplement, we can promise you nothing but high-quality service that exceeds expectations.
When Dietary Supplements Beat Medication
When your customers have already taken health blog advice by limiting their screen time before bed, cleared their minds, and still can’t get to sleep at night, they may prefer supplements to medication. Your private label brand can offer GMP-compliant products that are manufactured in an FDA-registered facility, free of GMOs, artificial colors, preservatives, and sweeteners. Makers Nutrition is the full-service provider of all things dietary supplements and vitamins. We handle all of the sleep supplement manufacturing, graphic design, and fulfillment for you. Our team simplifies the process so you can focus more on the advertising of your product line. We ensure testing for absolute purity, potency, and safety, so you can distribute your product with a sound conscience. When working with a supplement manufacturer that values your business and the wellbeing of your customers as much as you do, you know your medication-hesitant customers are in good hands too.
Valerian may have an impact on the effects of other sleep aids and supplements such as St. John’s Wort. And regardless of whether your customers are already taking dietary supplements for sleep, it is important to remind them of the importance of visiting their doctor before consuming any products. Your private label supplements can comprise some of the most beneficial, fresh, finely sourced ingredients, but there could be an underlying condition or medical situation that may put your customers at risk were they to take your dietary supplements.
Other Benefits of Private Label Manufacturing Valerian Supplements
Valerian has also proven itself beneficial in minimizing hot flashes in postmenopausal women, which you can read more about on our blog. It can help people who experience premenstrual syndrome (PMS), or painful menstruation. Individuals with restless leg syndrome have also benefited from the supplement and found it helpful in decreasing their daytime sleepiness.
Help your customers gain the advantages of a good night’s rest through valerian supplements manufactured through a GMP facility today and let them feel the difference tomorrow.
- “Try Lavender and Valerian to Reduce Fatigue.” Natural Awakenings, Mar. 2022, pp. 12.