Last year we spoke about the shift from sports nutrition to active nutrition supplements. In 2020, the global eSports market is valued at $1 billion. If projections prove correct, this market will reach nearly $1.6 billion this year! If you were thinking that the eSports supplements market may be slipping, then consider that about 74% of households in the United States alone have at least one family member who plays video games and around 3 billion people worldwide are gamers.
Many of these people are negatively impacted by blue light, eye strain, and overall fatigue from intricate and repetitive movement while working. We have what you need to know about the effect blue light really does have on our bodies and minds, and how your private label supplement brand can positively impact countless consumers, even beyond e-gamers. Think of the business that lies ahead in offering products to gamers looking to climb the ranks in the gaming arena. Then, picture how much further your business can be taken with the help of a supplement manufacturing company as experienced and invested in your success as Makers Nutrition.
Why dietary supplements for e-gamers?
Before we get into why blue light is an e-gamer’s worst enemy, let’s first discuss why these individuals are interested in taking supplements. As Gene Bruno of Vitamin Retailer reports, consistent with other sports, eSport gamers also want to achieve their personal best and—also consistent with other sports—dietary supplements may be able to help gamers improve their concentration, accuracy, endurance, decision making and reaction time. That includes eye supporting products and adaptogenic products, among other products that you wouldn’t typically think about in relation to gaming, but make total sense when thinking outside of their usual narrative.
Blue light effects and future indications
From dry eyes to disturbed sleep cycles, blue light can and does cause harm to the eyes. A Harvard University study exposed a group of people to light from blue LEDs and another to light from green LEDs. The circadian rhythms of the blue light group were shifted by approximately three hours, while those of the green light group were shifted by only one and a half hours. The melatonin production in subjects of the blue light group also experienced suppressed melatonin production for nearly twice as long.
And get this: studies conducted on various wavelengths of light—including amber, red, green, and blue—assessing their ability to suppress melatonin production, showed that the shorter wavelengths of blue light had the greatest melatonin suppression by 81%.
Other research demonstrates that, when compared to dim light, exposure to standard room light during the night suppresses melatonin by nearly 98%. People, as a result, have a difficult time falling and staying asleep because of the light exposure from night lamps. Considering the fact that insomnia in adults may lead to an increased chance of depression, diabetes, and heart conditions, it is probably best to turn those lights off and keep a distance from the cell phone or iPad before bed.
Blue light blockers
Knowing just how much blue light to which gamers are exposed, the gears should be turning for your next private label project. Especially if your customers are not wearing protective blue light glasses, then they might need your supplements without even realizing the harm being done to their eyes while gaming.
How your private label brand can help
Macular carotenoids like lutein and zeaxanthin play key roles in protecting the retina from light-induced damage by increasing macular pigment density. Studies prove that upping lutein and zeaxanthin in the diet demonstrates a lower risk for age-related macular degeneration by deposition of the carotenoids into these tissues. While Stock Softgels offers plenty of options that promote eye health, Makers Nutrition welcomes your custom formulation for next-generation manufacturing. We can help manufacture, package, and fulfill orders of not only softgels, but custom capsules, tablets, powders, and gummies.
Inositol-enhanced arginine silicate
A growing ingredient in this sector of the supplement industry is Inositol-enhanced arginine silicate. It is a novel bioavailable source of arginine, silicon and inositol providing multiple health benefits. Affirmed as generally recognized as safe (GRAS) and marketed in the United States It can begin to work within 15 minutes of ingesting and considerably increase arginine levels for up to six hours. Inositol-enhanced can appeal to athletes of all kinds, from bodybuilders to e-gamers. This ingredient on the rise has been shown to help:
- Significantly enhance blood levels of arginine up to six hours post-dose
- Increase nitric oxide levels
- Support energy
- Boost stamina during workouts
- Minimize post-workout recovery time
With improved energy and stamina to keep going, e-gamers can find great success with the help of your inositol dietary supplements. The ingredient can be added to a pre-workout, post-workout, or general energy product. And Makers Nutrition is the company you need to get these products to market!
Selling Sports Nutrition
When it comes to selling sports nutrition or active nutrition supplements, which help gamers remain focused and energized for their tasks, know that powder is among the most popular delivery formats. It is important to remember that these consumers especially know what they are looking for. That is why it is in your best interest to choose a supplement manufacturing partner that also knows what it is doing. And once your advertising draws customers in, you must then walk the walk. It becomes time to show people why they made the right decision by picking your brand instead of the supplement that has nearly the same exact ingredients.
Is your protein powder up to par with that of competing brands? If not, it’s time to manufacture through a different supplement partner. If so, then perhaps you should compare your current manufacturer’s powder to ours. We ensure high-quality, non-caking powder every run. You can count on our climate-controlled fulfillment center to store your product until ready for distribution. That means the sticky powder that some brands experience with other manufacturers would never be the case with Makers Nutrition.
We take pride in providing top-notch quality, service, and customer support. With us, not only will you get excellent supplements, but you will also receive around-the-clock access to Makers Nutrition and our services: graphic design, printing, packaging, manufacturing, warehousing, and distribution.
Beyond blue light
Many, perhaps most, people spend the majority of their working day staring at a screen. Studies indicate that 60% of people spend over six hours a day in front of a digital device. In addition to gamers, your private label eye supplement(s) has the potential to help a large portion of the population. In fact, the eye health supplement market is sure to reach US $2.85 billion by 2024. Your business success relies on your ambition and the provider you choose.
Not only is Makers Nutrition a world-renowned dietary supplement manufacturing partner, but it is an Inc. 5000 Fastest-Growing Company in America. We have seen countless brands soar on the market due to the quality of product produced by our award-winning capabilities. If you are ready to see the type of success you’ve always imagined, let’s start the conversation. Call 1-844-625-3771 or request a quote today!
- Bruno, Gene. "Inositol-enhanced Arginine Silicate for Cognitive Performance and Energy in eSports Athletes." Vitamin Retailer, Feb 2023, pp. 34-36.